For a silent installation, you want to build the MSI installer and deploy it either via GPO or through SCCM.
To build an MSI installer, make sure you'll check the corresponding box while running ClientInstallation.exe from the client archive.
Once you have an MSI, you can either use GPO to assign the package as described here:
Or, if you're using SCCM or similar tool, launch it on user's machine using a following command (elevated rights):
msiexec /i "path_to_package" /quiet /norestart